This is a blog post I wrote about a year ago reflecting on some of my missteps building my publishing business.

I’ve got my LLC in place, my business address, listings on the right publishing sites, business cards, a website, a water bottle, tote bag, cell phone case, and a t-shirt with my company logo on them.
I legitimately look like a business. At least my idea of what a business should look like.

I read blogs, books and articles on what a small publishing company should have (minus the t-shirt and other swag) but I wasn’t functioning like a business, i.e. more expenses than income.

I got so engulfed with the “building a business” part of publishing that I forgot the foundation of publishing which is writing, the process of creating a written work of art. In my mind I thought who would take me seriously if I said I owned a publishing company and all I had was a book and not a business card in my hand.

In retrospect, how can I say I own a publishing company and all I have in my hand is a business card and no books. Building a business requires that the foundation of the business be a solid one. In my case, having books to publish is more important than having swag and business cards to pass out.

I had to take a look at my expenses and reevaluate my business structure and what I really needed to have my business (legal documentation, business account etc) and what I needed to run my business.

Can you relate?

Comment, re-post, subscribe and share.

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!