50 Days until 50: Day 49

50 days to 50

May 11, 2020

My online diary

I’ve decided to take the 50 days leading up to my 50th birthday to keep an online account of my thoughts, feelings and experiences. I will be 50, half of 100. It trips me out every time I think about it. 2020 is not only a milestone year for me, it is becoming the year the world stood still. The pandemic has given me the opportunity to really take a look at what is important to me and what I really want out of life.

So far, I’ve realized that

  • I don’t want to spend the next 15 years of my life working a 9 to 5
  • I should have taken having an emergency fund more seriously
  • I value security more than possessions
  • I have anxiety around having money

My plan is to post daily, but I am not sure if I have enough to say. I also realize that I am quite boring and each day is just like the next. Anyway I want these posts to be in real time and I know yesterday’s post and today’s post don’t follow that format. I’ve got 48 days to get it right.

Posted in Anti-social, online diary, random thoughts | Tagged , , , | Leave a comment

50 Days until 50: Day 50

50 days to 50

May 10, 2020

The conversation that was 40 years in the making

Happy mothers day!

mommy

This is my mother. She is my hero. I admire her more than any person on this planet.  She lost her hearing when she was 14 years old. She was a single mother to my older brother at 19. She lost her husband to cancer at 49 (the age I am now) with two young daughters to raise by herself. Through all of this, she has persevered with courage, poise, faith and love.

For a long time, my mother and I have had what I considered a strained relationship, we didn’t have the closeness I felt she had with my sister. I made assumptions about her and she made assumptions about me, but because of a mouse, forty years later my mother and I were finally able to put our assumptions to rest and get to know each other.

Let me provide some context first. When my father died of cancer, I was nine years old. My mother relied on me to help her take care of my father’s affairs. There was a lot of responsibility placed on me at such a young age, but my mother didn’t have anyone she could really trust to rely on. Growing up I was the responsible one and my sister (who is 2 years younger) got to be a child. I interpreted this as my mother loving my sister more than me and I carried a resentment toward my mother for years. 

When I got older, I distanced myself from my mother and my sister took on more  responsibility for my mother’s care which seemed to make their relationship even closer from my point of view. I struggled with alcohol addiction and became even more resentful and distant. At age 40, I got sober, let go of my resentments and focused on building a better relationship with my mother.

During this time, things were getting better between me and my mother, but I still felt that there wasn’t the closeness I desired.

Fast forward to February 15, 2020. My mom saw a mouse in her apartment and had to wait a few days before someone could come to her apartment to exterminate. Naturally, she didn’t want to stay at her place. Usually my mother would stay at my sister’s place, but my sister was ill so my mother couldn’t stay with her. My mom reluctantly asked me if she could stay at my place. I say reluctantly because my mother didn’t want to inconvenience me. This would be the very first time my mother had ever stayed with me, so I didn’t blame her for being reluctant.

After a few store runs to get some things my mother would need for her stay, we finally settled in for the evening and started to talk. The conversation started off very light, we discussed the weather, my job, her seeing the mouse run across the floor in the middle of the night. Then I shared a conversation I had with my brother that upset me, and that opened the door to a deeper conversation. I learned her emotional and mental struggles of her losing her hearing at age 14, getting pregnant in high school and raising my brother alone while our father was in the military. She told me about her relationship with her mother, which gave me a lot of insight on our relationship. She told me what she was feeling and going through when my father died. Then she said to me “After all this time, I never thought about how you felt, I know I depended on you a lot during that time and you were only 9.”

I can’t explain how I felt in that moment. I needed to hear that. I realized she loved me, but she was going through her own emotions at that time and couldn’t see past her own pain. She saw me as strong and not needing her as much as my sister, that no matter what I was going through, I would be alright. She didn’t know I wanted or needed more from her and I never told her I did. We talked until 5 in the morning, catching each other up on our lives, filling in the blanks and addressing the assumptions we had of each other. It was the kind of conversation most people don’t get to have until their loved one is on their death bed. It was closure to our old relationship and an opening to our new one.

I am grateful to that mouse as long as it doesn’t visit my place.

 

Posted in online diary, random thoughts | Tagged , , , , , | Leave a comment

What I want to leave in 2018

Entrepreneurship is a journey. What I realized in 2018 is that you won’t get very far if you don’t navigate the roadblocks.

2018 has forced me to question if I really have what it takes to be a successful entrepreneur or even run a successful side hustle. So I have decided that 2019 would be a make or break year for me, if I don’t make any headway towards my businesses, then I will dissolve them.

So I’ve been going over all of the things that has kept me from any type of business success, and these are the things I’m leaving behind in 2018.

  • Procrastination
  • Fear of failure
  • Not taking risks
  • Not asking for help
  • Being anti-social

Sometimes when it comes to being successful, we can be our own worst enemies. I pledge to myself to leave behind all the the things that held me back in 2018.

Comment, subscribe, re-blog.

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in Anti-social, business, business owner, entrepreneur, random thoughts, self employed, small business | Tagged , , , , | Leave a comment

You are not there yet: Making decisions based on where you want to be instead of where you are

img_1571If you are like me, you have a list of goals that you have for your business. In order to reach those goals my business has to be at a certain level.

One of the goals I have is to publish another author by the end of the year. Before that goal can become a reality I have to have the capital in order to enter into a contract with the author, produce and publish their book.

In spite of knowing this, I prematurely put a call for new authors on my website. To my surprise I got a few responses and I wasn’t ready to offer a publishing contract.

Needless to say I felt a little fraudulent, telling potential authors that I was not in the position to publish their books even though I put out the call for manuscripts.

After this experience I started going over my goal list and I came up with a few things I can do so I don’t get too far ahead of myself.

  1. Break down each goal into action steps.
  2. Make sure any money I’m spending on a goal is a good investment.
  3. Ask myself is this really a goal or something I think I “should ” be doing.
  4. Don’t place hard time lines on reaching a particular goal. Personally I don’t do well with hard time lines. Instead I have check in dates so I can see if I’m making progress and make the necessary adjustments.
  5. Focus on where my business is in the moment and how I can capitalize on it.
  6. Revise my business plan to make sure my focus hasn’t changed.

img_1573As business owners, we all want to grow our businesses into self sustaining entities. The desire to get there may have us jumping the gun from time to time. But if we take time to look at our goals and focus on where we are in the moment we can avoid wasting time energy and money.

What decision have you made based on where you want your business to be?

Comment, subscribe, re-blog.

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in business, business owner, Business structure, entrepreneur, Publishing, self employed, small business | Tagged , , , , , , , , , , | Leave a comment

The publishing process: Bookstores are the worst place to sell books

img_1570It’s the dream of every author and publisher to see their books in a bookstore. To have your work carried by a bookstore chain is prestigious but how is it for book sales?Ironically bookstores aren’t the best places to sell books. Unless your book is on a best seller list or there is specific promotion for your book around them being carried by a bookstore chain, getting a major sales from a bookstore may not be as realistic as you may think.

Here are a few reasons why bookstores are the worst place to sell books

  • Competition-your books are shelved with other books of the same category. Unless your book has an elaborate book cover or you are having a book signing. Having other books compete with yours, lowers your chances to make sales
  • Promotion-bookstores are into housing books, not promoting them. Once your book gets into a bookstore it just gets space on the shelf
  • Short shelf life-books don’t sit on bookstore shelves for long. As new titles become available, room has to be made on the shelves for them, so before your book can be discovered it may be on its way back to you in a box
  • Discounts-bookstores usually take up to a 40% discount off the retail price on titles they carry. This can also impact your bottom line on book sales.

img_1569Seeing my books carried in a bookstore chain is a goal of mine. I want to be able to walk into a bookstore and see one of my titles on the shelf. I know this is more of a goal for legitimacy than to generate sales. If my books do make it into a bookstore, I will try to capitalize on it by doing a book signing and sending promotional materials, like posters or banners to the bookstore to help promote them.

What are your thoughts about selling books in bookstores?

Comment, subscribe, re-blog.

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in best practices, Books, business, Business structure, entrepreneur, Publishing, random thoughts, small business | Tagged , , , , , , , , , , , , , | Leave a comment

If it looks like a business, then it must be a business, right?

New brand cover 071016This is a blog post I wrote about a year ago reflecting on some of my missteps building my publishing business.

I’ve got my LLC in place, my business address, listings on the right publishing sites, business cards, a website, a water bottle, tote bag, cell phone case, and a t-shirt with my company logo on them.
I legitimately look like a business. At least my idea of what a business should look like.

I read blogs, books and articles on what a small publishing company should have (minus the t-shirt and other swag) but I wasn’t functioning like a business, i.e. more expenses than income.

I got so engulfed with the “building a business” part of publishing that I forgot the foundation of publishing which is writing, the process of creating a written work of art. In my mind I thought who would take me seriously if I said I owned a publishing company and all I had was a book and not a business card in my hand.

In retrospect, how can I say I own a publishing company and all I have in my hand is a business card and no books. Building a business requires that the foundation of the business be a solid one. In my case, having books to publish is more important than having swag and business cards to pass out.

I had to take a look at my expenses and reevaluate my business structure and what I really needed to have my business (legal documentation, business account etc) and what I needed to run my business.

Can you relate?

Comment, re-post, subscribe and share.

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in business, business owner, Business structure, entrepreneur, Publishing, random thoughts, small business | Tagged , , , , , , , , , | Leave a comment

Are you a better employee for someone else than you are for yourself?

My goal is to be completely self employed within the next few years.

The beauty of being self employed is that you are your own boss, you set your own schedule, and in most cases you can just roll out of bed and get to work. There can also be a downside. With the leeway of being able to work when you feel like it, how much work is being done, and how well are you building your brand?

I realized this (while looking at the zeros in my business bank account) that I am not only the boss, of my company, but I am also an employee, and if I had to give myself a performance evaluation, I would have to say it wouldn’t be good.

At my day job I make sure I am punctual, get my assignments done on time, and perform above and beyond my job description. All for a nonexistent raise or pat on the back, while my employer reaps all the benefits of my hard work.

Now that I’m working to be my own employer, I take liberties I wouldn’t dare take at my day job, and it shows every month in my profit and loss statements.

So I realize I shouldn’t perform at a lower level just because I own the business than I do for my current employer. So there are some changes I have made to ensure I am my best employee:

  • I have re-read my policies and procedures manual (read my blog post on why having a HR manual is important for a small business)
  • I have set work hours
  • I have a designated work area that is not in front of the TV
  • I give myself goals and projects to complete by designated times
  • I make a note of the things that get me distracted from tasks
  • I work outside my home. I’ll go to a coffee shop or a college campus and work there
  • I evaluate my performance periodically and make changes accordingly
  • I ask friends and family to be my accountability partners when I need that extra kick in the pants
  • I remind myself that I may not get fired but I can lose my business and that is worse
  • I make a list of tasks that I don’t like to do and put together a job description for an intern or a potential employee

At the end of the day it is very important that you put the same effort into your business as you do working for someone else. How do you stay on track when building your business?

Comment, subscribe and re-blog.

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in best practices, business, business owner, entrepreneur, random thoughts, self employed | Tagged , , , , , , , , , , | Leave a comment

What you speak/think into existence

Words have meaning and they are powerful. What you speak/think into existence happens in some form or another. On those days when deals fall through, sales slump, the marketing campaign you put so much thought and effort into flops, what are you saying/thinking about your business? Are you having second thoughts? Are you dooming your business to fail? Or do you take the outcome as a learning experience, affirm all is well, and try something different? Instead of speaking/thinking a negative cloud over your business when things don’t go the way you plan, try saying/thinking this:

  • There is no such thing as failure, every experience good or bad is an opportunity for growth and learning
  • I am learning how to handle setbacks and think on my feet
  • I am one step closer to finding what works for my business
  • This deal did not work out because it wasn’t meant for my business
  • The beauty about being my own boss is when one thing doesn’t work, I can try something different
  • The more challenges I face, the better business owner I become
  • I am in preparation for success

Remember, starting the business was the hard part, the rest is just an initiation. Stay focused and stay positive!

Comment, subscribe and re-blog

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in business, entrepreneur, random thoughts, small business | Tagged , , , , , , , , , , | Leave a comment

The publishing process: How to support an author

authorWriting a book is a labor of love. Having no one acknowledge the fruits of your labor sucks. Getting your work out to the public is the hardest thing for a new author. If you know someone who has written a book, show them your support.

How you can show your support:

  • Offer to host a book signing at your home
  • Start a book club or recommending the author’s work to your book club
  • Share and re-tweet the author’s post to your social media followers
  • Buy multiple copies of the author’s book and give them as gifts
  • Read the author’s book in a public place
  • Review the author’s book on Amazon, Barnes and Noble, Goodreads, or any other book review site
  • Recommend the author’s book to coworkers and your networks
  • Post a picture of yourself reading the author’s book on Instagram or Facebook
  • Brag to your friends that you know a published author

Any bit of support helps. You never know, once the author becomes a best seller you may get a mention in the dedication in their next book.

What other ways can you support an author?

Comment, subscribe and re-blog.

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in best practices, Books, business owner, Business structure, entrepreneur, Publishing, small business | Tagged , , , , , , , , , , , , | Leave a comment

The publishing process: What a publisher does

booksIf you are an author looking for a publisher to publish your manuscript, or are interested in book publishing, this is a general description of what a publisher does.

Finding authors– a publisher’s job is to find talented writers with good manuscripts to turn into published works. Some manuscripts come unsolicited and sometimes a publisher will advertise the need for material through contests or a general call to action, “Manuscripts Needed”.

Editing– once a manuscript is acquired, it must be edited for content and grammar. This is either done in house or by a third party editor, it all depends on the size of the publishing company.

Consulting– the publisher will consult with the author on the overall publishing process, any major changes made to their manuscript, and what the expectations should be from both parties.

Design– the publisher will help the author design the book cover and layout of the book to make it more appealing to consumers.

Copyediting– this is the final step in the editing process to make sure all the front matter, grammar, spelling and word flow are correct.

Production– the publisher has a relationship with a book printer(s) that will produce the book according to the publisher’s specification and within the budget specified by the publisher. The publisher will also have the proper quantity printed for distribution.

Distribution– the publisher provides distribution outlets for their titles, through their own online platform and through distributors that cater to libraries, bookstores, and specialty stores.

Promotion and Marketing– the publisher sends out book announcements to trade publications, magazines, and media outlets. The publisher puts together book signings, interviews, and promotional tours for authors.

If you have any questions, please leave them in the comments. If you haven’t already, subscribe.

Comment, subscribe and re-blog

Follow me on Twitter, Facebook and Instagram @lisamevansceo

Did you enjoy this post? Subscribe to my blog and you’ll never miss my weekly posts! Just enter your email address on the right of this page. It’s easy, and I won’t share your contact information with anyone!

Posted in business, business owner, Business structure, entrepreneur, Publishing, small business | Tagged , , , , , , , , , , | Leave a comment